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Mapping the Twitterverse – Video Story
May 26, 2011 | Posted by Emma Brown
Imagine exploring a bold new world, where news stories are captured spreading across the Twitterverse in real time. The New York Times embarks on such an ambitious mission to capture the life cycle of a news conversation through data visualisation. read more »
Visual data is sexy – ADMA Data Day
May 19, 2011 | Posted by Emma Brown
Data visualisation makes data exciting, meaningful and it can even be a cure for the common cold according to Brendan Forster, product specialist, Google. He told the room packed with marketers at the ADMA Data Day in Sydney yesterday. read more »
Like profiling serial killers – ADMA Data Day
May 19, 2011 | Posted by Emma Brown
A new generation of marketers is discovering the importance of data to direct marketing. At Wednesday’s Sydney event, the harbourside Luna Park venue filled with marketers who crammed in under the clown face for standing room only. read more »
So what? Why do you want to know? – ADMA Data Day
May 19, 2011 | Posted by Emma Brown
Gathering data merely for the sake of it is a sure way to be swamped. At a time when it is becoming easier to track and record activities, it is important to ask, what’s the point of it all? read more »
What’s on – 19 May
May 17, 2011 | Posted by DIRECT
There’s plenty going on in the DM industry, including the Elevate Your Customer Experience Strategy breakfast seminar, Shopper Marketing Live and the Future of Digital Publishing. read more »
