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Review site launches Yellow Pages into online forum territory
December 2, 2011 | Posted by Leon Spencer
Ratings and review site, Yelp, was launched this week in the Australian market as an exclusive partner with Sensis’ Yellow Pages online business read more »
Sensis slashes jobs…again
November 10, 2011 | Posted by Leon Spencer
Only days after Sensis announced it welcomed the revamped Google AdWords program to its host of services and boosted its mapping offering by launching a national address file database, the company has axed a further 23 jobs from its ailing Yellow Pages print directories business. read more »
Australian retailers missing out online
October 12, 2011 | Posted by Leon Spencer
Aussie retailers are increasingly missing out on sales opportunities as the number of shoppers shifting to online channels far outstrips the number of small businesses selling online, according to a report released this week. read more »
Yellow Pages joins in the game craze
September 8, 2011 | Posted by Leon Spencer
Yellow Pages has launched an interactive game designed to demonstrate the selection of mobile and online devices the service is available on. read more »
Better reviews with help from Yelp
August 11, 2011 | Posted by Leon Spencer
The proliferation of online forum space and social media sites has provided consumers with an exhaustive supply of user-generated review networks where prospective buyers can find reviews about almost anything. read more »
Compact print directories on the Sensis line
June 30, 2011 | Posted by DIRECT
Glove box sized White Pages and Yellow Pages print directories welcomed by the elderly will be distributed in mainland metropolitan markets.
The 2011/2012 Sydney White Pages Business and Government print directory will be the first to feature the new format. The directories will be distributed in capital cities between July ...
read more »
Sensis makes sense by switching to digital
March 31, 2011 | Posted by Emma Brown
Sensis is shifting from print to digital with a host of online offerings to advertisers announced this week by Bruce Akhurst, Sensis CEO. read more »
Sensis versus Salmat battle for SME heartland
March 24, 2011 | Posted by Emma Brown
Marketing for small business is big business to corporate giants Sensis and Salmat who are battling it out for the marketing dollars of 1.9 million small Australian businesses. read more »
Coupon sites ripe for rapid growth to 284 per cent in 2011
February 16, 2011 | Posted by Emma Brown
The Australian group buying, discount coupon, market is the fastest growing sector in the online retail space. According to Telsyte, research manager Sam Yip the young market is expected to grow by 284% to $242 million in 2011. read more »
Print directory drop off calls for Sensis sackings
February 16, 2011 | Posted by Mitchell Jordan
Staff set to do the walking as the company announces 120 sackings in Melbourne and Sydney. read more »
